Data Analytics for Pharmaceutical Company

By transforming and visualizing our data, the dashboards that Allure Analytics created helped us in tracking and evaluating our employees' activity at all sales hierarchy levels – from the sales representatives to the national sales managers. Now we can easily see all of the key performance indicators of our employees, such as the number of calls made in a certain period, the number of customers visited, and the number of customers in the different categories. This helps us in keeping track of the achievements.

  • Client:

    Pharma

  • Project Size

    $10,000 - $50,000

  • Year

    Ongoing

  • Target

    We wanted to show to our sales force how they were achieving plans and help them to drive their priorities in terms of customer visits. We also implemented coaching and digital reporting activities to better understand the behaviors.